Hold the "skin" of innovation

Lack of self-confidence and responsibility.

And Gree, who was still unknown in 1994, desperately resisted in the face of strong acquisition in 2005. Since then, Guangdong Province has sent an investigation team, and the acquisition plan finally came to an abrupt end.

This year, Gree’s annual sales amounted to 15.6 billion yuan, and now it has exceeded 200 billion yuan.

The key reason for the stubborn resistance 19 years ago is that "the brand has been accepted, and what innovative research and development capabilities do we have?" Isn’t it a production base for others? "

The brand is like skin. If the skin doesn’t exist, how can the hair be attached?

It was hard to keep the "skin", and Gree tried hard to innovate. As Dong Mingzhu’s speech theme:Innovation is the soul of brand..

When the air conditioner blows out scapulohumeral periarthritis and cervical spondylosis, and the peers are still boasting that its air conditioner can blow 15 meters, Gree has developed the technology of "the wind does not blow people" in ten years.

When many air-conditioning brands "turned down" in the Middle East where the high temperature exceeded 60 degrees Celsius, the dual hydrogen compressor independently developed by Gree properly lowered the room temperature to 20 degrees Celsius. On the contrary, in the extremely cold zone of MINUS 40 degrees Celsius, Gree is self-sufficient.

In addition, as early as 2012, Dong Mingzhu opened its mind to develop air conditioners that don’t consume resources. After iteration, Gree’s "light storage and flexibility" air conditioning system integrated clean photovoltaic power generation, safe energy storage and electricity regulation, and intelligent system management. "Not only does it not use electricity, but it can also produce electricity. In this case, is it necessary to turn off the air conditioner at home? " Dong Mingzhu is so Versailles.

"Darkness" creates innovation

Go back to 2005 when Gree turned the wheel of his destiny. At that time, the country just started to implement the air-conditioning energy efficiency rating, in which key technologies such as air-conditioning compressors were in a state of following. When faced with a question from the provincial investigation team, Dong Mingzhu said frankly that he had "no skills".

“

This can explain why Edison was not only the inventor of electric light, but also one of the founders of General Electric.

This is why, after four waves of entrepreneurship, namely, self-employed entrepreneurship in the early days of reform and opening-up, "going into the sea within the system" in the early 1990s, overseas returnees’ entrepreneurship in the early 21st century, and "internet plus" business model in 2015, China entrepreneurs are now moving towards the stage of devoting themselves to scientific research.

In Shanghai, such cases are numerous. In the field of synthetic biology, Guo Min, a postdoctoral fellow at Scripps Institute in San Diego, USA, founded Kangma Biology; In the field of photonic chips and quantum computing, Jin Xianmin, a professor at Shanghai Jiaotong University, founded Turing Quantum; In the field of artificial intelligence, Zhang Jianzheng, a doctor of engineering at Shanghai Jiaotong University, founded Sazhi Intelligence …

But innovation is not limited to hard-core technological breakthroughs. In the forum, Dong Mingzhu also shared a story that she has been obsessed with for more than 20 years-a 5-year-old child used a curved straw instead of a spoon to feed water, so that her mother who was lying in bed and could not move could drink water. This story has greatly inspired Dong Mingzhu: "Innovation is everywhere, and it is to change the pain points in a down-to-earth manner."

For example, Vipshop, the "TOP100 Brand Value List of China" released by this forum, has interpreted an innovative story of covering "cost performance" with a more advanced "quality-price ratio". In recent years, the brand discount format has become popular. If the social consumption trend is regarded as a coordinate axis, the abscissa is price and the ordinate is quality, then consumers often hope to realize the "left shift" of the abscissa on the premise that the ordinate remains unchanged.

In line with the trend of "quality-price ratio", Vipshop has established cooperation with 44,000 brands around the world, and its 1,000-person buyer team has set up offices in Britain, the United States, Italy, France, Germany, Japan, South Korea, Singapore, China and Hong Kong and other countries and regions. After capturing the key market information, buyers directly negotiate with the brand and its designated official sales channels and purchase goods, eliminating redundant middleman links, shortening the supply chain and reducing the procurement cost.

"Quality-to-price ratio" also includes services that exceed expectations without extra expenses. In addition to seven days of unreasonable return, there are a series of service guarantees such as ten-day price guarantee, quick refund, door-to-door return, and worry-free damage.

It is the ultimate attempt to figure out the consumer psychology that Vipshop will win the user’s stickiness. According to the financial report, in 2023, the GMV (total merchandise turnover) of Vipshop will exceed 200 billion yuan, up 18.7% year-on-year, of which the growth rate of GMV for wear category is as high as 24%.

In the Red Sea, a consumer e-commerce company whose traffic almost peaked, it still won high growth, which is the power of innovation. Sang Dawei felt from this: "The dark moment will force enterprises to pay attention to innovation. When consumption is weak and growth slows down, it is precisely the time for outstanding enterprises to stand out. "

Specialized and special concentration

The reporter found that both Gree Electric, a keynote speaker, and the TOP100 enterprises in China Brand Value List, which came to receive the prize, were mostly specialized and innovative enterprises with high innovation concentration.

Inspired by Germany’s rich "invisible champions", Shanghai began to cultivate specialized and special new enterprises as early as 2011. Sang Dawei surveyed 2,500 specialized and innovative enterprises in Shanghai, and found that more than 40% of enterprises’ R&D investment accounted for more than 20% of their revenue, and 8.3% of enterprises’ R&D investment even exceeded 100%. This means that some enterprises invest in research and development with financing, which is deeply admirable.

Just like the domestic large aircraft C919 will be "Take-off at a large elevation angle and turn at a small angle pave the way for its commercial operation abroad in the future. Shanghai specialized and special new enterprises have also branded a deep understanding of China brand for overseas markets with a high innovation concentration.

For example, in 2021, it was selected as the first batch of state-level specialized and special new "Little Giant" enterprises supported by the Ministry of Industry and Information Technology.Zhongke Xinsong, focusing on the independent research and development and production of cooperative robot series products, won the first seven-axis cooperative robot in China, the first two-arm cooperative robot in China, the first 25-kilogram large-load cooperative robot in China, and the first 2-meter long-arm exhibition robot in China. Its products are widely used in automobile, 3C, semiconductor, medical and health industries, and exported to dozens of countries and regions such as Southeast Asia, North America and Europe.

Application of Duoke @ Dual-arm Cooperative Robot Coffee Making

ChatDUCO intelligent robot calligrapher

Yang Wei, president of Zhongke Xinsong, has never forgotten that when he purchased a motor from an American brand, the other party’s arrogance and price were not negotiable. After three months, Zhongke Xinsong successfully independently developed the motor at a cost of only a quarter of that of the other party. "Now we have more than half of our overseas customers. Without the unique skills of independent innovation, we will never survive in the harsh environment of competing with the first echelon of foreign countries. " Yang Wei said.

According to Zhao Yi, deputy director of the Shanghai Coordination Office for Promoting the Development of Small and Medium-sized Enterprises, after 13 years of incubation, the total number of specialized and innovative enterprises in Shanghai has reached 10,087, including 685 "little giant" enterprises.

On November 25th, Geely Long-range New Energy Commercial Vehicle successfully completed the batch delivery of SF Xiaofeng vehicles in Haikou recently. Hainan has proposed a global ban on the sale of fuel vehicles in 2030, and introduced various support policies to popularize the use of new energy vehicles.

Compared with other logistics industries, urban logistics distribution represented by express delivery has very distinct characteristics. Small-volume goods, zoned distribution and frequent loading and unloading also determine that vehicles must have the characteristics of large space, convenient loading and unloading and intelligent management.

Remote Star Enjoy V adopts the era of remote VAN car technology 2.0, and achieves a breakthrough through new technologies, new processes and integrated design, providing users with real 6-square leapfrog space, which is conducive to improving distribution efficiency.

IT house has learned that in order to facilitate the loading of goods, The design of the sliding door on the right side can take things in a small lateral space, and it is convenient to park, which can reduce driving fatigue to a greater extent in practical work, thus improving transportation efficiency.

Remote Star Enjoy V comes standard with domestic first-line brand batteries, with fast charging speed, 20%-80% in less than 50 minutes, 5-year 200,000-kilometer long warranty for Sandian and core components, and its working life exceeds 260km.

I believe that many consumers who are more concerned about new energy vehicles will not be particularly unfamiliar with the brand Aouita. However, even though Aouita has a certain degree of popularity, it is still relatively unpopular among a number of new energy vehicles. Although there are endorsements from Changan, Huawei and Contemporary Amperex Technology Co., Limited, this car is still selling tepid.

When it was first listed, Aouita 11 (Parameter | Inquiry) did get a good result. Just when everyone thought it would be high-spirited, the sales volume began to decline greatly. At present, it can only be maintained at the level of monthly sales of 1,000 vehicles, which is obviously unsatisfactory. I think the problem of pricing is not small. Apart from pricing, the space that Aouita 11 has been criticized is also a big factor. Now with the arrival of Aouita 12, if it wants to make a breakthrough in market sales, then pricing must be the key.

As a medium and large car, Aouita 12 has a highly recognizable front face, which I believe many people can only see in science fiction films. Like Aouita 11, the Aouita family adopts this ultra-modern design language, and those who like it will like it very much, while those who don’t like it will think: Is such squinting really beautiful?

　

Let’s talk about the overall face value of the new car. The front of this car is full, and more slender LED strip is added, which also gives this car a strong sporty atmosphere. I think its biggest highlight is the design of lidar. As we all know, many models equipped with lidar on the market put the radar on the roof, which looks abrupt. This car uses a lower-enclosed integrated lidar. This kind of design has a very good concealment, which is also unique.

As for the interior, this car is equipped with a large central control screen in the middle of the center console, and there is also a small through-going screen above the center console. Don’t underestimate this screen, although the size is not particularly large, according to Aouita officials, this small screen will carry many functions.

In terms of power, this car will be available in single-motor and dual-motor versions, while its comprehensive pure electric cruising range is available in 700 km and 650 km versions, both of which support 800 V high-voltage fast charging. To tell the truth, some models listed in 2023 began to support 800 volts high-voltage fast charging. After all, faster charging speed can catch up with the refueling experience of fuel vehicles.

Compare Aouita 11 and Aouita 12 comprehensively. In terms of face value alone, Aouita 11 and 12 are not particularly big, but I think the design of Aouita 12 has become more pure. Because Aouita 11 has reached the size of a medium and large SUV, its low posture and small trunk space have caused it to lose the advantages it should have as a medium and large SUV. Of course, we can’t deny that Aouita 11 has strong technology configuration and performance, but nowadays pure trams basically have these two advantages. Aouita 12 is a relatively pure medium-sized and large-sized car, and its configuration has been enhanced more than that of Aouita 11. But to my regret, this car doesn’t seem to have a better breakthrough in the storage space inside the car, and it seems that Aouita regards the seating space as more important.

Finally, let’s talk about pricing. Referring to the pricing of Aouita 11, the entry-level version of this medium and large car is likely to exceed 300,000. But if the starting price is really 300,000, there are many competing products to choose from in the market. Can Aouita’s real advantages be reflected in the market of more than 300,000?

　　　　[XCAR Information Original]

　　　　The new BYD G6 DCT version will be officially launched on March 31st. The 1.5Ti turbo direct injection supercharged engine +DCT powershift on the new car is independently developed by BYD, and has independent intellectual property rights.

[BYD G6 TI]

　　　　Configuration: BYD G6 DCT version uses HID lens xenon headlights, and is also equipped with ALS headlight automatic height adjustment system and headlight automatic cleaning device, intelligent keyless keyless system, intelligent driving computer, intelligent CAN-BUS electronic housekeeper system, 5.1-channel 10-speaker with independent power amplifier drive-in, and other 58 high-tech electronic configurations.

　　　　In addition, in addition to Bosch’s ninth generation ABS anti-lock braking system (including EBD), 6-probe omni-directional parking radar, color range reversing image monitoring system and other safety devices, BYD G6 DCT version can also be equipped with TPMS tire pressure monitoring system and BAWS fatigue driving early warning system.

　　　　BYD’s 1.5TI turbocharged engine integrates four technical features: turbocharging, in-cylinder direct injection, variable valve timing and all-aluminum engine. The maximum output power is 113kw/rpm and the peak torque is 240N• m/1750-3500rpm。 This data is compared with Volkswagen’s 1.4TSI engine, and it is better in torque.

　　　　In addition, the DCT dual-clutch gearbox combines the two-way advantages of manual transmission and traditional automatic transmission, and the six-speed automatic transmission has fast shift response and short speed-up time. And DCT also has a variety of driving modes.

[DCT gearbox gear lever]

　　　　At the same time, BYD G6 DCT version not only retains the original intelligent configuration, but also adds high-end configurations such as CCS cruise control system, electronic compass and rearview mirror display at altitude. In addition to Bosch’s ninth generation ABS anti-lock braking system (including EBD), 6-probe omni-directional parking radar and color range reversing image monitoring system, BYD G6 DCT version can also be equipped with TPMS tire pressure monitoring system and BAWS fatigue driving early warning system.

　　　　Edit commentsBYD G6 DCT version can be said to be the first of its own brand, and the introduction of a number of high technologies will make the car more competitive in the market in the future. And judging from BYD’s low-price strategy, the price of new cars will not disappoint the people.

　　　　More related news:

　　　　Extraordinary strength, love card test drive BYD G6 1.5TI version.

　　　　http://drive.xcar.com.cn/201203/news_427029_1.html

　　China news agency, Washington, February 22 (Reporter Chen Mengtong) The number of deaths in COVID-19 in the United States exceeded 500,000 on February 22. On the same day, US President Biden held a ceremony at the White House to mourn the death of COVID-19, and ordered the national flag to be lowered at half-mast until 26th.

　　According to the data of Johns Hopkins University in the United States, as of 16: 24 EDT on 22nd (5: 24 Beijing time on 23rd), the cumulative number of COVID-19 deaths in the United States exceeded 500,000, reaching 500,071, and the number of infected people exceeded 28.17 million.

　　At about 17 o’clock, the White House lowered its flag at half mast. The National Cathedral in Washington rang 500 bells to mourn the death of COVID-19.

　　"500,071 people died." At sunset, Biden made a speech on the COVID-19 epidemic at the White House. There was a pause when he read the number.

　　Biden said that in the past year, the lives lost by COVID-19 in the United States "exceeded the total number of people killed in the First and Second World Wars and the Vietnam War". "As a country, we can’t accept such a cruel fate. We have been fighting the epidemic for so long, but we must refuse to become numb to sadness, and we must refuse to regard every life as statistics, a vague thing or news. "

　　On the day before Biden was sworn in, there were more than 400,000 deaths in COVID-19. At that time, he arrived in Washington for his first public event, that is, he went to the reflection pool in front of the Lincoln Memorial to attend the national public sacrifice ceremony for the dead in COVID-19.

　　In his speech on the 22nd, Biden once again called on the American people to unite to fight the epidemic. "Stay alert, keep social distance, put on a mask, and get vaccinated when it’s your turn."

　　He then stressed that the United States must end the "political differences and false information" in the process of fighting the epidemic, which have torn families, communities and countries and caused too many lives. "It was not Democrats and Republicans who died of the virus, but our fellow Americans, our neighbors and friends."

　　After the speech, the Bidens and Vice President Harris came to the south side of the White House to observe a moment of silence for the 500,000 COVID-19 dead in front of the Washington Monument. Black veil is hung at the main entrance on the first floor of the White House. 500 burning white candles are arranged from the first floor along the stairs on both sides to the terrace on the second floor.

　　Despite the recent steady decline in the epidemic curve in the United States, the cumulative number of deaths continues to rise. Data show that the number of deaths in the United States exceeded 100,000 on May 27th, 2020, 200,000 on September 22nd, 300,000 on December 14th and 400,000 on January 19th, 2021. It took more than one month for the death cases to range from 300,000 to 400,000 and from 400,000 to 500,000.

　　The mainstream media in the United States used "shocking milestones" to describe this day. The Associated Press said that 500,000 was once "an unimaginable number" for the United States.

　　Fauci, an American infectious disease expert, said that the COVID-19 epidemic has never been experienced in the United States in 102 years since the influenza pandemic in 1918. "People will keep talking about it in the coming decades.".

　　According to the data of the US Centers for Disease Control and Prevention, as of the 22nd, over 44.13 million people in the United States have received at least one dose of COVID-19 vaccine, accounting for 13.3% of the total population. According to the data model of the University of Washington, by June 1, the number of deaths in the United States may exceed 589,000.

　　Biden also said that unity is the "only way" for the United States to overcome the epidemic. "Only in this way can we avoid more pain and loss. Only in this way can these heavy milestones no longer become national mourning days that need to be commemorated. "

　　Northeast Network November 9 th (Reporter Huo Yuhan) In the early morning of November 9, residents of Chaihe Forest Area in Longjiang Forest Industry came across five roe deer walking on the road on their way home. The photographer said that there was an adult roe deer on the road at that time. Previously, I often met roe deer on this road, but it was the first time that the "Northeast Beasts" went on the road in groups.

　　Xinhua News Agency, Chengdu, September 24th (Reporter Yu Li) On the 24th, chengdu research base of giant panda held an appearance for seven newborn giant panda babies born in 2019.

　　At 10 o’clock in the morning, the giant panda "daddy" and "wet nurse" entered the outdoor sports ground with their lovely baby pandas. The lively and active baby pandas got together and looked naive. According to the relevant person in charge of the Panda Base, the panda babies were arranged in the number "70" in this debut activity, expressing the good wishes of the seven new panda babies born this year for the 70th anniversary of the founding of New China.

　　In 2019, chengdu research base of giant panda created two best in the world. The returned giant panda "Abao" gave birth to the world’s heaviest captive giant panda twins, all of which reached more than 200 grams. The giant panda "Chengda" gave birth to the world’s lightest newborn panda cub "Chenglang", which was only 37.9 grams after dehydration.

　　At present, the newborn panda cubs of the 2019 level in the Panda Base are growing up healthily. Among them, the physiological indexes of the lightest newborn giant panda "Chenglang" are normal, and its weight has reached 5040 grams.

　　As of September 16th, this year, the Panda Base has bred 6 births and 9 cubs, and 9 cubs have survived. Among them, there are 5 fetuses and 7 cubs in the panda base park, and 7 cubs survive; Berlin Zoo, Germany, had one fetus and two babies, and two babies survived. At present, the panda base has established the world’s largest ex-situ population of giant pandas with 204 existing ones.

　　According to statistics, the panda base received nearly 7.5 million tourists in 2018, and it is expected to exceed 9 million this year.