General Office of the State Council forwarded to the Ministry of Finance.

Notice on Several Opinions on Comprehensive Agricultural Development

Guo Ban Fa [2002] No.13

People’s governments of all provinces, autonomous regions and municipalities directly under the Central Government, ministries and commissions and institutions directly under the State Council:

The Ministry of Finance’s "Several Opinions on Comprehensive Agricultural Development" has been approved by the State Council and is hereby forwarded to you, please implement it carefully.

　　　　　　　　　　　　　　　　　　　　　　　　　　the General Office of the State Council

　　　　　　　　　　　　　　　　　　　　　　　　February 11th, 2002

Some opinions on comprehensive agricultural development

(Ministry of Finance, February 7, 2002)

Comprehensive agricultural development is an important means for the state to support agricultural development, an effective measure to consolidate and strengthen the basic position of agriculture and improve the comprehensive agricultural production capacity, and an important way to support China’s agriculture to participate in international competition and promote agricultural modernization. In order to sum up the experience of comprehensive agricultural development, adapt to the needs of agricultural development in the new stage and further improve the level of comprehensive agricultural development, the following opinions are put forward on comprehensive agricultural development.

I. Guiding ideology, objectives and tasks of comprehensive agricultural development

(A) the guiding ideology of comprehensive agricultural development. Adapt to the requirements of agricultural development in the new stage, focus on the main agricultural producing areas, focus on strengthening agricultural infrastructure construction, improve agricultural production conditions, improve agricultural comprehensive production capacity and protect agricultural ecological environment; Efforts will be made to promote the strategic adjustment of agricultural and rural economic structures, improve the comprehensive benefits of agriculture and increase farmers’ income.

(2) The objectives and tasks of comprehensive agricultural development. Adhere to the transformation of low-and medium-yield fields as the focus, strengthen the basic construction of farmland water conservancy, build high-quality, high-yield, stable-yield, water-saving and efficient farmland, enhance the ability of agriculture to resist natural disasters, and improve the production capacity of basic farmland in China, especially the grain production capacity in major producing areas; Market-oriented, give full play to the comparative advantages of agricultural regions, actively cultivate rural pillar industries, develop industrialized management, promote the strategic adjustment of agricultural and rural economic structure, and comprehensively improve the quality of agricultural products, the degree of organization of agricultural production and the ability of agriculture to resist market risks; Implement comprehensive management of landscape fields and roads, strengthen the construction of farmland forest network, promote the conversion of farmland to forests, increase the support of ecological projects and ecological projects, control soil erosion, effectively improve the ecological environment and promote the sustainable development of agriculture; Actively promote the revolution of agricultural science and technology, strengthen farmers’ technical training, increase the promotion of new agricultural varieties and technologies, promote the construction of agricultural informatization and standardization of agricultural production, promote the process of agricultural modernization in the project area, and improve the international competitiveness of agriculture.

Two, the comprehensive agricultural development support scope and construction content

(A) the scope of support for comprehensive agricultural development. First, land resources development and management projects, including the transformation of low-and medium-yield fields, grassland improvement and reclamation of industrial and mining wasteland, developing water-saving agriculture and ecological agriculture, and building high-quality grain bases and high-quality feed crops bases; Second, a variety of business projects, including planting, aquaculture, storage and transportation of agricultural products, preservation, processing and wholesale market construction; Third, demonstration projects, including high-tech demonstration, comprehensive demonstration of science and technology promotion, and demonstration of agricultural modernization.

(2) Construction contents of comprehensive agricultural development. It mainly includes small reservoirs, dams, irrigation and drainage stations, electromechanical wells, irrigation and drainage canal systems (below 5 flows), soil improvement, tractor roads, farming and animal husbandry machinery, grassland fences, livestock and poultry sheds, aquaculture ponds and equipment, farmland shelterbelts, improvement of agricultural support service system, workshops and equipment for agricultural products processing and production, and wholesale markets for agricultural products producing areas.

Iii. Principles to be followed in comprehensive agricultural development

(1) Highlight key points. Focus on major agricultural producing areas, especially major grain producing areas.

(2) selecting the best project. Give priority to places or projects with superior agricultural resources, great development potential, voluntary development by farmers and strong matching ability of funds, and include them in the scope of support for comprehensive agricultural development.

(3) Comprehensive development. According to local conditions, we will implement comprehensive development of agriculture, forestry, animal husbandry and by-fishing, and comprehensively manage landscape fields and roads.

(4) Overall planning. Development zones and projects should be scientifically evaluated and demonstrated, carefully designed and implemented.

(5) contiguous development. Land development should follow the overall land use planning, unified planning according to the river basin or irrigation area, concentrated investment, contiguous development and management, and strive to improve the land output rate and water resources utilization rate. Focus on the transformation of low-and medium-yield fields within the basic farmland protection areas, and protect the transformed cultivated land according to law.

(6) industrialized operation. To develop diversified economy, we should give full play to the advantages of regional resources and comparative advantages, cultivate pillar industries and leading products, focus on supporting "leading" industrialization projects, and improve the level of agricultural industrialization.

(7) Science and technology and system innovation. Relying on the progress of agricultural science and technology, promoting the innovation of agricultural comprehensive development mechanism.

(8) Combination of development and protection. The development of agricultural resources is combined with the protection of agricultural ecological environment.

Fourth, the investment mechanism of comprehensive agricultural development

Farmers are the direct beneficiaries of comprehensive agricultural development. It is necessary to adhere to and improve the investment mechanism of comprehensive agricultural development with "national guidance, supporting investment, private office assistance and rolling development". In addition to the central government’s special arrangements for comprehensive agricultural development funds, local governments at all levels should implement matching funds accordingly, and farmers’ financing and labor investment should comply with relevant policies and regulations. Some financial funds will be paid for, and the repayment responsibility will be implemented according to the principle of "whoever benefits will repay" to ensure timely and full repayment. The recovered financial paid funds will continue to be used for comprehensive agricultural development.

V. Investment policies for comprehensive agricultural development

(1) Finance at all levels should gradually increase investment in comprehensive agricultural development funds. During the Tenth Five-Year Plan and in the future, the growth rate of financial funds for comprehensive agricultural development should be higher than that in the Ninth Five-Year Plan.

(two) the comprehensive factor method is adopted to allocate the central financial funds for comprehensive agricultural development. Where the comprehensive agricultural development potential is great and the development effect is good, the investment of the central government’s comprehensive agricultural development funds will be increased accordingly.

(three) clear the proportion of central financial funds and local financial funds. According to the financial situation of all provinces, autonomous regions, municipalities directly under the central government and cities under separate state planning, the matching proportion of local financial funds is determined (separately stipulated). In principle, areas with good financial conditions should be provided with more facilities, while areas with financial difficulties should be provided with less facilities. The matching funds undertaken by the provincial finance shall not be less than 70% of all matching funds. If the matching funds of local finance are not implemented, it is necessary to appropriately reduce the capital input of the central government in the next year.

(four) to ensure the focus of investment in comprehensive agricultural development. In principle, 70% of the financial funds are used for land management projects and 30% for diversified business projects. According to the different resource conditions of each project area, the investment ratio can be appropriately adjusted.

(5) Increase investment in science and technology. Gradually increase the proportion of scientific and technological investment in financial funds to 10%.

(six) reasonably determine the proportion of financial funds paid and unpaid, and the repayment period of financial paid funds. In principle, the financial funds invested in public welfare shall be used for free, and the financial funds invested in non-public welfare shall be used for compensation. Effectively strengthen the management of financial paid funds to prevent the formation of debt risks.

(seven) multi-level and multi-channel financing for development. By arranging loan discount funds, we will guide banks to increase investment in agricultural comprehensive development loans. Actively explore open development, commercial development and joint-stock development, attract all kinds of social investment and foreign investment, and increase investment in comprehensive agricultural development.

Six, comprehensive agricultural development projects and fund management

(A) the organic combination of project and fund management. Determine the project scale with capital investment, and manage the funds according to the project.

(2) The project shall be organized in a unified way and managed at different levels. Agricultural comprehensive development projects should be declared step by step from the bottom up, and the national agricultural comprehensive development office (or authorized provincial agricultural comprehensive development office) will organize the evaluation, examination and approval.

(3) Improve the project supervision and management system. Strengthen scientific project establishment in the early stage, supervision and inspection in the middle stage, project acceptance and monitoring and evaluation in the later stage. We will fully implement the expert evaluation system, the project legal person system, the bidding system and the project supervision system.

(4) Strengthen the operation and management of the project. For completed projects, agricultural comprehensive development offices should be responsible for clarifying the ownership of property rights, implementing the main body of management and protection, and establishing the necessary operation management system to ensure the normal operation of the project.

(five) establish and improve the fund management and supervision system. Agricultural comprehensive development funds shall be managed by special personnel, accounted for in special accounts and earmarked for special purposes. We will fully implement the county-level reimbursement system for financial unpaid funds, the entrusted bank lending system for financial paid funds and the announcement (publicity) system for project funds. Strengthen financial inspection and audit supervision, and prohibit misappropriation of funds for comprehensive agricultural development; Those who violate the regulations should be corrected and severely punished.

(six) improve the management level of projects and funds. Establish and improve the management responsibility system combining power and responsibility and reward the excellent and punish the poor, and constantly improve the management level of comprehensive agricultural development.

Seven, the organization and leadership of comprehensive agricultural development work

Local people’s governments at all levels should earnestly strengthen their leadership over the work of comprehensive agricultural development and put this work in an important position in the whole agricultural and rural economic work. Strengthen and enrich the offices for comprehensive agricultural development. Agricultural comprehensive development offices should make plans, do a good job in comprehensive coordination, guide the preferred options, and guide and manage the implementation of agricultural comprehensive development projects. All relevant departments should support each other, cooperate closely, form a joint force and creatively do a good job in comprehensive agricultural development in the new stage.

This opinion shall come into force as of the date of promulgation. Other measures or regulations for the management of comprehensive agricultural development are inconsistent with this opinion, and this opinion shall prevail.

　　According to Xinhua News Agency, Beijing Electric (Reporter Bai Ying, Shi Jingnan), according to the data released recently by the Film Bureau of the General Administration of Press, Publication, Radio, Film and Television, the total box office of national movies in 2017 was 55.911 billion yuan, a year-on-year increase of 13.45%; The domestic movie box office was 30.104 billion yuan, accounting for 53.84% of the total box office; 92 films with box office exceeding 100 million yuan, including 51 domestic films; The number of people watching movies in urban cinemas was 1.62 billion, up 11.19% year-on-year.

　　The data shows that in 2017, 798 feature films, 32 animated films, 68 science and education films, 44 documentary films and 28 special films were produced nationwide, totaling 970; The overseas box office and sales revenue of domestic films was 4.253 billion yuan, up 11.19% year-on-year; There are 9,597 new screens in China, and the total number of screens has reached 50,776.

　　The person in charge of the Film Bureau said that in 2017, the Film Industry Promotion Law was successfully implemented, and the "streamline administration, delegate power, strengthen regulation and improve services" reform brought more vitality to the market; China’s position as the second largest film market in the world has been further consolidated, becoming the main engine of global film market growth; The "year of film market regulation" was carried out in depth, which provided a solid guarantee for the healthy development of the industry; "Movies going out" presents new highlights and features. China has signed film co-production agreements with 20 countries, and the BRICS Film Festival and other activities have been successfully held, which has accumulated important experience in promoting cultural exchanges between China and foreign countries.

　　The results of a "Top Ten Women" selection in France recently came out. Rashida Datti, the beautiful minister of justice who will be kicked out of the cabinet by President Sarkozy, topped the list, while Bruni, the "first lady", could hardly compete with her, with only the eighth place.

　　Beauty minister is in the limelight.

　　According to the report, the best women in the French’s mind obviously have considerable international influence, and most of the selected figures are well-known, including veteran movie stars brigitte bardot and catherine deneuve.

　　The 43-year-old Rashida Datti has always had a high-profile image as a "Dior-wearing female attorney general", and a series of recent storms, including her "deeds" such as returning to work five days after giving birth to a daughter and announcing that she will resign in June this year under the pressure of President Sarkozy, have kept her quite high exposure.

　　According to the report, the French voted Datti as the "best woman" not only because of her fashion, beauty and sexy image, but also because of her toughness, independence and vitality in her political career. French feminist historian Florence Montereno commented on her, "Rashida Datti is ambitious, decisive and active", which made her vote rate as high as 26%.

　　The top ten are almost all mature women.

　　It is rumored in French tabloids that Bruni, the "first lady", is very concerned about the close relationship between Datti and Sarkozy. It is even reported that Sarkozy made the decision to kick Datti out of the cabinet at Bruni’s behest. However, Bruni, who was born as a supermodel, was much inferior to Datti in this selection. With 16% of the votes, she not only failed in the top three, but also ranked eighth. However, this may have something to do with Bruni’s birthplace in Italy. Bruni became a French citizen after her "flash marriage" with Sarkozy last year.

　　It is reported that the "Top Ten Women" in France are generally older, and the only one in the top ten who is under 40 years old is another beauty in Sarkozy’s cabinet-French Minister of Human Rights Rama Yade.

　　France’s "Top Ten Women" list:

1. Rashida Datti, 43, French Minister of Justice.

2. Sophie Marceau, 42 years old, is a French movie star.

3. Claire Hazare, 52, news anchor Claire and her husband Couthures (photo).

According to South Korean media reports, as of October 26, South Korea has reported 59 deaths after influenza vaccination. Although people are worried and the number of people vaccinated has dropped sharply, the government has not stopped.

South Korean President Moon Jae in said at the meeting in Cheongwadae that there was no direct causal relationship between the deaths after influenza vaccination and vaccination. In order to prevent influenza and the simultaneous infection and spread of influenza and COVID-19, it is necessary to continue to expand the scope of influenza vaccination. I hope that people will not be too upset, miss the timely vaccination, and accidentally catch the flu with a high mortality rate, which will lead to greater danger.

It is reported that most of the cases that died after influenza vaccination were elderly people over 70 years old, and the shortest death was 4 hours after vaccination, and a 17-year-old boy died 2 days after vaccination.

Every winter and spring is the high-incidence season of influenza. At present, the whole world is in the epidemic stage of COVID-19. Academician Wang Chen, Dr. Zhang Wenhong and other experts recommend influenza vaccination to avoid catching the flu, reduce the chance of going to a fever clinic, and also reduce the chance of co-infection of two viruses and reduce a hidden danger.

Therefore, there are many people in China who want to get the flu vaccine, and there is a great demand for the vaccine. So, how can we vaccinate safely?

Why do vaccination have serious adverse reactions?

First of all, one thing must be affirmed: the vaccine ingredients contained in the flu vaccine will not cause the flu.

But at the same time, as a medicine, influenza vaccine is not absolutely safe. There are a lot of possible adverse reactions, such as redness, induration, pain and burning sensation at the inoculation site. A few people may have systemic reactions, such as fever, headache, dizziness, lethargy, fatigue, myalgia, general discomfort, nausea, vomiting, abdominal pain and diarrhea. Most people’s adverse reactions are mild, which can disappear by themselves within 3 days. Serious adverse reactions are very rare. There is no difference in safety between tetravalent influenza vaccine and trivalent influenza vaccine; There is no significant difference in safety between domestic and imported influenza vaccines. Adverse reactions may be related to the following three reasons:

One is immune response. Because influenza vaccine is a medicine made by processing, inactivating, sterilizing and cracking influenza virus, it will simulate the immune response induced by real virus and promote the body to produce antibodies, which is often accompanied by various adverse reactions.

Second, trace endotoxin and impurities may remain in the process of influenza vaccine production and preparation.

Third, it may be a coupling reaction. That is to say, when the flu vaccine is injected, it may just be the incubation period of other diseases, and after the flu vaccine is injected, the disease will break out.

No matter what causes it, if the body’s immune response is too intense, or the original disease is aggravated and serious, and it is not treated in time and properly, serious adverse reactions may occur.

One of the serious adverse reactions is Guillain-Barre syndrome (GBS). The annual incidence of GBS in the general population is 10 ~ 20 cases per 1 million adults, which is very rare.

The other is immediate hypersensitivity. Any vaccine has the risk of immediate hypersensitivity. Severe anaphylaxis may be life-threatening, and it usually occurs within minutes to hours after inoculation. Its symptoms include urticaria, angioedema, severe anaphylaxis, etc. The incidence rate is usually 1-2 cases per million people.

Two types of people prone to adverse reactions

Adverse reactions after influenza vaccination may be related to the sensitivity of the immune system of people of different ages. Because children and young people are more sensitive, a slight invasion of harmful substances such as viruses will trigger obvious immune reactions, so the probability of adverse reactions will increase; On the other hand, with the increase of age, the elderly are prone to chronic pain, which is stubborn and difficult to treat. Therefore, all kinds of pain after vaccination will be covered up by chronic pain, so they think that they have no adverse reactions and delayed treatment.

Children: The probability of adverse reactions after influenza vaccination is higher than that of adults, and the most common one is fever. The younger the age, the higher the probability of fever, but it usually disappears on its own after 1-2 days of vaccination. At the same time, the risk of febrile convulsion in children within 1 ~ 2 days after vaccination will also increase.

Elderly: The most common adverse events in adults include injection site pain, fever, myalgia and headache; In the elderly, the pain at the inoculation site is the most common, but the duration is generally less than 2 days, and the degree is usually slight, which basically does not affect daily activities.

A large number of data show that vaccination with inactivated influenza vaccine will not harm pregnant women and fetuses, and will not increase the risk of congenital malformation of fetuses.

Precautions for vaccination

Contraindications for influenza vaccination are those who are allergic to any ingredients (including excipients, formaldehyde, cracking agents and antibiotics) contained in the vaccine; Patients with mild to moderate acute diseases with or without fever symptoms are advised to be vaccinated after the symptoms subside.

It should also be noted that people who are allergic to eggs are not taboo at present, so people who are allergic to eggs can be vaccinated against influenza.

Influenza vaccination can be given during the prevention and treatment of influenza antiviral drugs, and it is suggested that the elderly over 65 should be vaccinated with influenza vaccine and pneumococcal vaccine at the same time.

The common causes of adverse reactions are fasting and psychological factors, and the treatment methods are drinking warm sugar water, keeping warm and keeping a quiet and comfortable environment, and making appropriate psychological adjustment. Local pain and redness can be treated with local dry and hot compress; Respiratory symptoms such as dry mouth and cough can be relieved by drinking warm water.

However, if you feel unwell after vaccination, you should communicate with the doctor of the vaccination institution in time. If the symptoms have not subsided for more than 3 days, you should see a doctor in time.

In a word, influenza has always been an infectious disease that is harmful to health. Now it is the epidemic period in COVID-19. Vaccination of influenza can not only protect itself from influenza virus infection, but also play a good barrier role in the occurrence of influenza in groups. Influenza vaccination should be actively carried out, especially for high-risk groups such as the elderly, children and pregnant women.

Born extraordinary, each has its own light.

The ubiquitous and ever-present public relations communication behavior can be the art of vertical and horizontal cooperation, the warm offensive that directly reaches people’s hearts, and the "hardest scale" when turning "crisis" into "opportunity". Born extraordinary, each has its own light.

In today’s era, there are only a few enterprises that "make a fortune by muffling their voices", and the law that "the fragrance of wine is not afraid of the depth of the alley" has quietly lost its former charm. Most enterprises are trying their best to build brand image and spare no effort to promote their products. Therefore, "who am I, where do I come from and where do I go?" This eternal philosophical problem has become an unavoidable question for many enterprises in the process of development.

Harold lasswell, a famous American political scientist, put forward the formula of five factors in the communication process in 1948-"Who? Say what? Through what channels? To whom? What effect has it produced? " -It is a simple mode to solve the above problems through one-way communication. Therefore, public relations communication plays an increasingly important role in the communication means of many enterprises.

In the Internet age when the public relations communication industry is increasingly diversified, internet plus’s public relations communication behavior, which takes two-way communication as the cause and effect, is increasingly popular, and at the same time, the industry has entered the best moment of its development.

As the saying goes, those who struggle are the first. The emergence of classic cases depends on the collective wisdom of the public relations communication team, and the prosperity of the public relations communication industry comes from the convergence of individual forces contributed by different enterprises.　

Blue cursor

In the era of big data and social media, Blue Cursor has positioned itself as a marketing technology company that fully empowers the smart management of enterprises in the era of big data and social networks. Blue Cursor has been seeking innovation and change. Zhao Wenquan, chairman and CEO of Blue Cursor, said that Blue Cursor should quickly integrate the two capabilities of "creative service content" and "product technical resources" into a new capability.

On December 11th, 2019, Blue Label Media, a subsidiary of Blue Cursor, and Branded Cities, a North American company with many core outdoor media resources, announced the establishment of an exclusive partnership in China. The cooperation will include outdoor large-screen resources such as Nasdaq and Reuters located in Times Square, new york, USA, which will open a new beginning of outdoor integration resources and help China brand win overseas.

Blue Cursor is committed to providing one-stop marketing solutions for China brands. At present, in addition to existing media online resources such as Facebook, Google, Twitter, etc., Blue Label Media continues to explore and enrich resources or services in different fields, such as overseas online red, outdoor big screen, offline activities and PR, so as to provide customers with integrated marketing solutions.

Blue Cursor, which has been committed to transforming into a technology marketing company, aims to expand new business by relying on four engines: capital engine, customer engine, creative ability engine and data and algorithm engine, with a view to creating higher-value services for customers.　

If you are new, new and new, the blue cursor is the key to becoming an adult.

Ji heng Rui zhi spread group

With the continuous development of science and technology, traditional communication methods such as television and radio are gradually being replaced by new generation communication methods such as social circles and short videos. However, no matter how the carrier is updated and iterated, how to strengthen brand transformation and expand brand effect is still the core of brand concern.

In view of this, Jiheng Ruizhi Communication Group can achieve accurate positioning analysis by constantly gaining insight into the user’s trends and exploring the user’s needs, and at the same time keep pace with the times, which can gain effective attention for the brand and realize the greatest transformation.

Two years ago, the positioning communication made by Jiheng Ruizhi Communication Group for Debon Express was once praised by the industry, and the brand positioning obtained by Debon Express was "big-piece express". Such positioning information needs to be effectively transmitted to small B enterprises, which forms dislocation competition with other express delivery companies, making Debon Express a category representative of "big-piece express".

As the relevant person of Jiheng Ruizhi Communication Group said, to transform the strategic description of Debon Express’s "commitment" into communication language and form a "cultural hot word" that small B enterprises feel depends on the data ability and the "feel" of Jiheng Ruizhi Communication Group in the communication context.　

Jiheng Ruizhi Communication Group constantly explores the new development law behind marketing by finding common ways. With a more professional and international marketing perspective, it opens a new chapter in marketing and sets a benchmark for industry innovation, so as to better meet the new innovation needs of its partners.　

The so-called know yourself and know yourself. The success of Jiheng Ruizhi Communication Group can not be separated from its service to customers.

As one of the large-scale well-known commercial marketing organizations in China, Jiheng Ruizhi Communication Group has helped many well-known brands to create one marketing method close to users in line with the user-centered concept.

Suoxiang　

Suoxiang is famous for building many Fortune 500 companies, and its classic marketing cases are also emerging one after another. In recent years, integrated marketing communication cases of well-known domestic brands such as Nongfu Spring, Jinjiu, Xijiu and Geely have been created.

As the saying goes, get on the horse and give a ride. Suoxiang is willing to spend eight years escorting customers. Its "five-oriented" strategic integrated marketing plan tailored for People’s Electric Appliances finally escorted People’s Electric Appliances into the ranks of China’s top 500 brands, and at the same time made it rank among the top 500 mechanical enterprises in the world.　

The survival of the fittest is the only way to compete in shopping malls, and the law of the jungle is also the cruel reality of industry competition. Therefore, Suoxiang focuses its business on serving small and medium-sized enterprises, and 60% of its business comes from small and medium-sized enterprises. It is always Suoxiang’s unchanging sense of responsibility and initial intention to help small and medium-sized enterprises develop and become bigger and stronger.　

Lu Yongfeng, the founder and chairman of Suoxiang Marketing Communication Group, has a keen insight into the weakness and helplessness exposed by small and medium-sized enterprises in the fierce industry competition during the cooperation with them. He believes that it is more necessary for professional marketing consulting companies to tailor them to find problems and overcome them, so as to achieve results.　

It is better to teach people to fish than to teach them to fish, which is the new realm that Suoxiang is striving for.　

Addition and subtraction of public relations communication industry in the internet age　

At present, there is a serious division between two levels of public relations companies. Some companies are flourishing, and some companies have gradually lost their advantages in the fierce competition. On the whole, local public relations companies are more flexible. Blue Cursor has created an online university exclusive to marketers, Blue Label University, International Hengruizhi Communication Group, Xuan Ya International and other integrated resources, and has a better alliance network. Disi, Lingsi and Haitang are actively transforming, and international brands such as Ogilvy and Weida still exist.

The development and prosperity of the Internet has opened up a new "battlefield" for public relations, in which the competition among public relations companies will only be more intense and cruel. It must be hard to strike the iron. Only by adding and subtracting according to our own situation can we go into battle lightly in the era of big data. Relevant companies in the public relations and communication industry have also explored some "playing methods" that can be followed in the future.　

First, make good use of high-quality media platforms. As we all know, it is very cost-effective to publish, generate and share favorite social content. Therefore, we should learn to use the new media platform to form a large-scale communication effect. In recent years, the practice of international brand advertisements entering the WeChat circle of friends is worthy of praise.　

Second, assume corporate social responsibility. Show your talents in times of crisis. In the national mobilization of all directions to help Wuhan, China enterprises are a mighty division. In the future, more brands will follow, and public relations practitioners should focus more on promoting positive initiatives, such as social, political and environmental issues.　

Third, the content is that king is king. In the Internet age, public relations communication can be spread through various media channels, and then trust can be established with the target customer groups. In the past, many enterprises pushed commercial advertising content lacking authenticity for users through technical intervention and search engine optimization, which seriously affected the user experience, but this caused the loss of customers to some extent. Therefore, the types of soft articles and commercial content published by enterprises should be more reasonable and authentic, and show more real content to the target audience as much as possible.　

Fourth, formulate diversified news release strategies. At present, users have more choices in obtaining news channels. In order to help enterprises gain a better brand image, we should formulate a set of scientific and reasonable news release strategies for enterprises and regularly release high-quality news releases, which can not only achieve better marketing communication effect by combining news hotspots, but also play an important role in corporate public relations management module.　

Fifth, engage in social listening. Controlling narrative is very important for brand development. With the right tools and strategies, social listening can effectively control the public relations crisis or solve the problems concerned by customers. Successful crisis public relations is an important opportunity to turn "crisis" into "opportunity".　

tag　

Go to the army to cut the plot, and then cut the hand.　

No matter how the times develop, science and technology are all tools to boost the development of the industry, and the two unchanging magic weapons may still be: 1. Values and 2. Logic.

　　Xinhua News Agency, Beijing, December 26th(International Observation) Deconstructing the Four Fallacies of Decoupling Theory

　　Xinhua news agency reporter

　　Since the beginning of this year, some political and economic forces in the United States and the West, together with the media, have encouraged western enterprises to "decouple from China", and sometimes said that China’s economic fluctuations are "worrying".

　　When encouraging "decoupling from China", it tried its best to dwarf the global position of China’s economy; While hyping the so-called "China’s economy is a drag on the world", it also talks about the international influence of China’s economy. This self-inconsistent decoupling theory, like the so-called China’s economic collapse theory and threat theory, violates economic laws and is divorced from objective reality, exposing the fallacies of some western politicians’ zero-sum thinking, going against the general trend, harming others and misreading China.

　　This is the Dalanping operation area (drone photo) in Qinzhou Port Area of Beibu Gulf Port, which was taken on August 27, 2022 near the outlet of Pinglu Canal. (Photo by Xinhua News Agency reporter Cao Yuming)

　　The fallacy of zero-sum thinking

　　Advocating "decoupling theory" is rooted in the zero-sum thinking of some people. They can’t tolerate the success of non-Western development model, regard China as a competitor rather than a partner, and use "decoupling" as a new weapon against China.

　　Surab Gupta, a senior researcher at the Center for Sino-American Studies, an American think tank, pointed out that a few western countries promoted "decoupling" to contain China, and their zero-sum obsession was exactly the same as during the Cold War, but now western countries and China share many common interests, and it is not in the interests of all parties to handle economic and trade relations with China with zero-sum thinking.

　　On the issue of economic development, the United States and the West have always boasted that the market economy is "noble and decent", packaged the western model as the "only" development truth, used to discourse hegemony, peddled and sold the western model everywhere, and attempted to profit from it by controlling the development of other countries. Once other countries refuse to submit, they will be discredited and isolated and labeled as "non-market economy" and "distorted competition".

　　From Latin American debt trap to Russian-style "shock therapy", from Southeast Asian financial crisis to international financial crisis, from provoking trade disputes with China to advocating "decoupling theory" … … Looking back at the "history of crisis manufacturing" of American and western powers in the past decades, its black hand of instigating chaos, violating the market and creating fragmentation has never stopped.

　　During this period, China followed the laws of the market, based on the national conditions and world conditions, successfully embarked on the road of Chinese modernization, and also provided a brand-new choice for countries and nations in the world who wanted to speed up their development and maintain their independence.

　　It should be noted that if China blindly covers up the truth and slanders China’s economy without a bottom line just because it has not developed according to the western script, it will not only mislead some market players and miss the opportunity of win-win cooperation with China, but also will eventually bite the credibility of the rumor mongers themselves.

　　This is the 5th China International Import Expo(CIIE) Exhibition Area filmed on October 31st, 2022. (Photo by Xinhua News Agency reporter Wang Xiang)

　　The fallacy of violating the general trend

　　Some people in the West actively "build momentum" around "decoupling" from China, but ignore and go against the "general trend" of economic globalization that China’s development conforms to.

　　The 5th China International Import Expo held in November this year attracted a large number of merchants, attracting 145 countries, regions and international organizations to participate, including about 200 American enterprises. This is another footnote for economic globalization to show its resilience and vitality under the headwind of protectionism.

　　Compared with those western politicians and media who often clamor for "decoupling theory", pragmatic global enterprises actively embrace the China market with practical actions. Craig Allen, President of u.s.-china business council, said that American enterprises are very satisfied with the achievements of their participation in China International Import Expo(CIIE) in recent years, and all want to expand the exhibition area.

　　For decades, economic globalization has promoted the continuous expansion of industrial chain, value chain and supply chain, and the global flow of production factors has provided strong impetus for the world economy and converged into an irresistible trend of globalization.

　　According to data from the United Nations Conference on Trade and Development, global trade reached US$ 28.5 trillion last year, an increase of 25% over 2020 and 13% higher than that in 2019 before the COVID-19 outbreak; The global trade volume is expected to reach a record level of about 32 trillion US dollars in 2022; Last year, the global foreign direct investment (FDI) increased by 64% to 1.58 trillion US dollars compared with 2020, which was also higher than the pre-epidemic level.

　　While the decoupling theory is heating up, the economic and trade relations between China and the West are still deepening. According to data from the General Administration of Customs of China, the trade volume between China and the United States reached 4.88 trillion yuan in 2021, an increase of 20.2%; In the first 11 months of this year, the trade volume between China and the United States was 4.62 trillion yuan, up 4.8%, while the trade volume between China and Europe reached 5.17 trillion yuan, up 7.0%. China remains the largest trading partner of the EU, and the EU continues to be the second largest trading partner of China.

　　Facts have proved that the global economy is already a "community", and the attempt to achieve "winner takes all" through an exclusive agreement or a protectionist policy is neither feasible nor feasible. It is the general trend that different economies are interdependent and win-win cooperation. As Vernon Smith, the Nobel laureate in economics, said, "All countries that strive to expand trade are and will always be winners."

　　This is the Central Business District (CBD) project of Egypt’s new administrative capital, which was taken on July 19th, 2022 and undertaken by china state construction engineering corporation Egypt Branch (photo of UAV). Xinhua News Agency (Photo courtesy of China Construction Egypt)

　　The fallacy of harming others and yourself

　　Advocating "decoupling theory" reflects the plot of some people in the west to build high walls of small courtyards and enjoy development opportunities exclusively. The fact is, the more a country’s politicians are keen to advocate and practice the "decoupling theory", the more they will make their domestic enterprises and economy suffer, and the more they will add to the economic and trade partners and the world economy.

　　The report released by the American Chamber of Commerce shows that "decoupling" from China seriously threatens the interests of the United States in the fields of trade, investment, services and industry: if tariffs are imposed on all goods exported from China to the United States, the US economy will lose 190 billion US dollars every year before 2025; American investors may lose $25 billion in capital gains each year due to "decoupling", and the gross domestic product (GDP) will lose up to $500 billion … …

　　The Iff Institute for Economics, a German think tank, estimates that if EU enterprises are "decoupled" from China under American pressure, the trade volume between Germany and China will drop sharply. In the worst case, Germany’s GDP will be reduced by 0.81%, which is equivalent to six times the decline of Germany’s GDP when Britain left the European Union, or it will lead to economic downturn and mass unemployment.

　　Colin Grabots, a trade expert at the Kaito Institution in the United States, said that preventing Americans from buying foreign products or bringing other countries into the supply chain would only deprive Americans of the long-term benefits of low inflation. Mark L. Busch, a professor at Georgetown University in the United States, also believes that trying to ensure the so-called supply chain security with protectionism will only make the United States suffer more losses.

　　The Economist commented that if countries regress on the issue of globalization, it will not only seriously hurt the world economy, but also cause unforeseen new pain points.

　　In fact, the policy tendency of "decoupling" used by some American politicians is undifferentiated and expanding, and it is beginning to bite the transatlantic supply chain relationship. Domestic legislation, such as the Inflation Reduction Act recently promulgated by the United States, has a strong unilateralism and protectionism, which has aroused the concern of many western economies. Many European leaders believe that the subsidy measures involved in the relevant bill seriously distort the market and harm European interests, which may lead to "closed markets" and "destruction of key supply chains that have been hit by the epidemic".

　　This is the Pearl River flowing through the urban area of Guangzhou (photo taken on August 7, 2022), which was shot from the top of Guangzhou Tower, a landmark on the bank of the Pearl River. (Photo by Xinhua News Agency reporter Liu Dawei)

　　Misreading China’s fallacy

　　Advocating "decoupling theory" reflects the blind "self-confidence" of some people in the West who misread China and thought they could curb the development of China. They please domestic populist forces, constantly mislead public opinion around the topic of China, and completely ignore China’s great contribution to world economic prosperity and global supply chain stability.

　　For decades, the process of China’s economic development and prosperity is not only a win-win cooperation between China and foreign countries, but also a continuous bankruptcy process of various western fallacies such as "China collapse theory" and "China threat theory". Like all previous fallacies, "decoupling theory" is just another "reverse indicator" reflecting the real situation of China’s economy and Sino-foreign relations.

　　In the past decade, the proportion of China’s total economic output in the global economy has increased from 11.4% to more than 18%, and its contribution to world economic growth has remained at around 30% on the whole. The added value of manufacturing industry has increased from 22.5% to nearly 30% in the world, but the carbon dioxide emissions per unit GDP have decreased by about 34%. Building the largest social security system in the world and building a well-off society in an all-round way has historically solved the problem of absolute poverty.

　　Today, China’s economy is on a road of higher quality, more efficient, fairer, more sustainable and safer development. Many overseas people and institutions believe that China’s economy has strong resilience, great potential and sufficient vitality, and will continue to provide a strong impetus for the recovery of the world economy.

　　Jeffrey Sachs, a famous American economist, described "decoupling theory" as "naive" and "narrow-minded". He said that the "decoupling theory" transmits "wrong information", which goes against the actual needs of the world. In the long run, the development momentum of China is "very positive". Western countries should not put pressure on China in the fields of technology and trade, or even clamor for "decoupling". Instead, they should actively cooperate with China and seek a win-win situation.

　　Sharif Ghali, head of the Department of Politics and International Relations at the University of Abuja, believes that China’s influence is increasing and its position in the global supply chain cannot be replaced. The so-called "decoupling from China" is an unrealistic dream. China’s success has made developing countries’ right to speak internationally continuously, making globalization fairer and more inclusive. "Decoupling" from China means decoupling from opportunities and future.

　　Practice has proved that win-win cooperation and common development among all countries are the right way. Superstition in the law of the jungle will only aggravate the development rift, lead to polarization between the rich and the poor, widen the North-South gap and hinder global development. Only by insisting on opening up for development, holding hands instead of letting go, tearing down walls instead of building walls, replacing zero-sum games with dialogue and cooperation, and replacing closed exclusivity with openness and tolerance, can all countries gather the majestic power of win-win cooperation and walk on the bright road of common development. (Reporter: Fu Yunwei, Xu Chao, Su Liang, Yu Maofeng)

　　Random talk on the 58th online review of China’s economic series.

　　According to reports, the Ministry of Human Resources and Social Security and the Ministry of Finance recently issued the Notice on Adjusting the Basic Pension for Retirees in 2021, clarifying that the basic pension for retirees will be raised by 4.5% again in 2021, achieving "17 consecutive rises". In this adjustment, we will continue to adopt the adjustment method of combining quota adjustment, linked adjustment and appropriate tilt, and embody the incentive mechanism of "paying more and getting more" and "paying more for a long time" on the basis of ensuring social fairness, and at the same time give appropriate tilt to the elderly retirees and retirees in hard and remote areas.

　　In recent years, China’s national economy has continued to grow, and the income of urban and rural residents has been continuously improved. Raising the basic pension for retirees again is an important way for retirees to share the fruits of economic development, and it is also a vivid embodiment of "people-centered", which is conducive to ensuring the quality of life of retirees and alleviating the support pressure of young people to a certain extent, thus improving the people’s sense of gain and happiness. All localities should formulate specific implementation plans according to their own reality, and take effective measures to strengthen the management of income and expenditure of pension funds, ensure that basic pensions are paid in full and on time, and effectively "escort" retirees in their later years.

　　(Text/Zhao He Comics/Zhao He)

Author/Nianbei

The magical 2020 is coming to an end, but the magical effect of 2020 will continue.

　

For example, at first glance, this list of annual expectation films in 2021 will give you a sense of disorientation, as if time had never passed. Detective Chinatown 3 and The Rescue’s "Bears: Wild Continent" and other original Spring Festival movies have been waiting for a year, and this time they finally come.

　

In addition, affected by the epidemic, the production rhythm of many films has been disrupted. For example, films originally planned to be released this year, such as "The Gods Trilogy" and "Going Alone", are likely to be released in 2021.

　

Of course, in the new year, there is naturally a new atmosphere. In 2021, it is the key time node of the 100th anniversary of the founding of the Party. On the big screen, there are inevitably some main melody films with this theme, such as "1921" with many stars. At the same time, 2021 is also a year of re-starting after the epidemic, and "war epidemic" has also become a major motif in film creation. From Bona’s "Doctor China" to China Film’s "Jiangchengzi in Wuhan", we remember the past in the name of movies.

　

In addition, sci-fi films, comedy films and animated films that have been silent for a long time will all usher in masterpieces worth looking forward to in 2021, and high-quality literary films that have been won in major film festivals will also appear in 2021.

　

It is said that a beautiful movie can be a refuge for vulgar people. When we walk through the haze of 2020 together, in 2021, these 110 domestic films that have been confirmed or are likely to be released will all light up your life and mine in the new year.

No blockbusters after the Spring Festival?

　

If you want to look to the future, you must focus on the present.

　

There is no lack of consensus in the industry that the impact of the epidemic has its lag. That is to say, due to the periodicity of film production itself, the number of start-ups and preparatory projects have plummeted this year, which may lead to a certain degree of film shortage in the next few years. Of course, there are still films worth looking forward to, and there are bound to be films that can "save the market".

　

Let’s look at the Spring Festival stalls that have been delayed for one year. As the opening battle in 2021, there is no need to repeat the importance of the Spring Festival file. Even from the audience’s point of view, only in a truly large-scale movie-gathering period can we achieve "revenge viewing" to the greatest extent.

　

Judging from the current Spring Festival file pattern, there are eight films competing together, including three "old films" such as Detective Chinatown 3 and The Rescue, and five new films such as The Order of the Gods by A Writer’s Odyssey and Hi, Mom.

　Detective Chinatown 3 stills

　

As the latest work of "Exploring the Universe by Tang Dynasty", Detective Chinatown 3 is one of the well-deserved seed players in the Spring Festival regardless of the fan base or the popularity before screening, and if the word-of-mouth of the film can be guaranteed to some extent, it may become one of the box office hot movies throughout the year; The Rescue, as a new film directed by Lin Chaoxian, is also a visual blockbuster, which is also attractive to the audience. Hi, Mom has Shen Teng and Jia Ling as partners, and the all-age coverage of comedies further increases the possibility of its box office; This year, in addition to the animation IP "Bears: Wild Continent" to seize the basic disk, there is also the New Gods: Nezha Reborn sharing animation market.

　

Generally speaking, the competition in this year’s Spring Festival stalls is as fierce as in previous years, even worse, and it is very likely to produce hot films such as the annual box office champion and runner-up.

　

After the Spring Festival, will the film market face the dilemma of "no blockbuster"?

　

Not necessarily. For example, the trilogy of deities directed by Wu Ershan, as a large-scale production project with a total investment of over 1 billion yuan and three sets of films, has attracted great attention from the market and audience since its inception; Just at the beginning of this month, ChristianRandPhillips, one of the leading actors, said that it was being re-dubbed, and revealed that the first part would be released in 2021. I think, whether it is from the national popularity of the IP, the cast, or various topics around the film, the trilogy of the gods will be an unavoidable hot presence in the film market next year.

　

　Stills of the trilogy of deities

　

In addition, it can be seen that 2021 is also a year in which various IP sequels emerge. In addition to Detective Chinatown 3, not long ago, when Wang Zhonglei was interviewed, he mentioned the "Mermaid 2" of Xingye. The production is basically over, and it should be no problem to release it next year; In Wanda’s latest annual film list, although detailed creative information has not been released for "Seeking the Dragon 2" and "Miskilling 2", the previous works of the two films have achieved good reputation and market returns, so the performance of the two sequels is also worthy of attention. If the quality can be guaranteed, it may also become a surprise for the market.

　

Next year will also be a year when sports films are on the rise. Among them, Playing Alone directed by Chen Kexin (formerly named Li Na) and China Ping Pong directed by Deng Chao have the same possibility of hitting the box office list by virtue of their theme advantages.

　

　Chen Kexin’s on-site work photo

　

It is worth mentioning that several new sci-fi movies will be ushered in next year. Since The Wandering Earth opened the door to China’s sci-fi blockbusters, the sci-fi craze in the film market has intensified, and sci-fi genre films such as Beyond Time and Tomorrow’s Battle are likely to meet the audience next year. Some time ago, Chen Sicheng, who tried science fiction elements in My People My Homeland, directed Mozart in Outer Space, which is also a science fiction theme, with Bo Huang and Rong Zishan as partners, which can be said to be another big box office seed in 2021.

　

There are also strong competitors in the animation field, such as Tian Xiaopeng’s new film Deep Sea. In 2015, it was the Return of the Great Sage on the Journey to the West directed by him that set off a national craze. Now, after several animated films such as The Big Fish Begonia and The White Snake: The Origin, there are movies like Ne Zha who won the annual box office champion.

　

　Stills of Deep Sea

　

The formation of the basic audience and the mature development of animated films all provide the possibility for the box office ceiling of Deep Sea.

　

Theme films and comedy films become two major attractions.

　

Of course, the most existential blockbuster in 2021 is the theme film that has to be mentioned, which also constitutes a significant feature of the big screen landscape next year.

　

On the one hand, this year marks the 70th anniversary of Chinese people’s Volunteer Army’s war to resist U.S. aggression and aid Korea. On the big screen, there are already urgent task-oriented films like The Sacrifice. Of course, there are more such films that have been delayed by the epidemic and will probably be released next year.

　

For example, The Battle at Lake Changjin, a film co-produced by Bona and Bayi Film Studio, just announced its launch at the end of last month, with Chen Kaige, Tsui Hark and Lin Chaoxian as co-producers and co-directors, and Jason Wu and Jackson Yee as the leading actors. With the escort of the production company, the annual explosion has basically been scheduled. Of course, the final box office depends on the production and completion of the film itself.

　

　The Battle at Lake Changjin boot site

　

Similarly, there are films such as company of heroes and Forty-three Days in Shangganling, all of which are thematic tribute films with the theme of "Resisting US Aggression and Aid Korea".

　

In addition, the theme film of the Anti-Japanese War is still in progress. For example, the film "Dongji Island" appearing in the semi-annual report of Beijing Culture, directed by Wang Jing and directed by Guan Hu, is currently under preparation or will be released next year; Directed by Yang Feng and starring Zhang Hanyu, "flying tigers 1939" will be launched in mid-December, and it will probably grab the market next year.

　

On the other hand, this year’s epidemic has affected all aspects, and what happened during this period will inevitably become the source of material for film and television creation. At the same time, this is also in line with the positive values that society needs to carry forward.

　

Previously, TV dramas with related themes have been broadcast, and in terms of movies, the foothold of "China Doctor" directed by Liu Weiqiang and starring Zhang Hanyu lies in the "spirit of war and epidemic"; Fu Ruoqing, the general manager of China Film Co., Ltd., also mentioned that the new anti-epidemic film "Jiangchengzi in Wuhan" will start shooting on January 23 next year, one year after the closure of Wuhan.

　

　"China Doctor" boot site

　

At the same time, next year is still a key time node, that is, the centenary of the founding of the party. To some extent, these anti-epidemic films can also be regarded as a gift film for the founding of the party for a hundred years. The film "1921", which is scheduled for July 1st next year and directed by Huang Jianxin and Dasheng Zheng, and attended by many stars such as Huang Xuan, NiNi and Haoran Liu, is a film about the founding history of communist party. Bona’s new "Unknown" is a spy film about the hidden front of the underground party of the Communist Party of China. Infinite Depth, an action adventure blockbuster being prepared by China Film, is the key tribute film of Publicity Department of the Communist Party of China.

　

Today, it is no longer necessary to discuss the significance of the main melody film. Obviously, the task will always exist, and after years of commercial operation, such films have already possessed the basic box office disk. As for the market return and the audience’s reputation, in fact, it depends on the quality of each film-movies that are shoddy and only talk about gimmicks and don’t talk about standards will eventually be eliminated by the market.

　

Therefore, in addition to the Spring Festival, the National Day archives near various time nodes, due to the emergence of various main theme films, may also become another major schedule with fierce competition next year.

　

In addition to the theme films, there will be some comedy films worth looking forward to in the film market next year. In fact, comedy, as the genre film with the least movie threshold and no age limit, has always been the candidate for high box office movies. However, in the past two or three years, there are not many pure comedies that can really occupy the forefront of the box office list, that is, gain public recognition.

　

　Hi, Mom stills

　

However, in 2021, this phenomenon may be improved, and comedy movies may reap a new wave of enthusiasm. As mentioned earlier, the Hi, Mom in the Spring Festival stalls is headed by the most popular comedians Shen Teng and Jia Ling, who have already taken an advantage in the audience expectation in the early stage.

　

Mahua FunAge, as a comedy signboard, will continue to exert its strength on the big screen next year. Among them, there is a new film "National Carnival" jointly produced by Yan Fei, Peng Damo and Shen Teng after "goodbye mr. loser" and "The Richest Man in Xihong". There is also "Super Family" directed by Song Yang and starring Allen and Shen Teng; Zhang Chiyu directed the comedy Moon Man with sci-fi elements; The healing comedy "Brother Wu", produced by the owner of Moke Cinema and starring Mary, Chang Yuan and Wei Xiang, is not a twist work, but the twist labels of the actors also attract much attention.

　

　"National Carnival" was launched at the scene

　

In addition, as mentioned above, Stephen Chow’s Mermaid 2 and Xiaogang Feng’s new work "One Year in Spring", whether the two great directors can return to the familiar comedy creation field will bring a phenomenal movie-watching craze again is also what we expect.

　

Hong Kong films and literary films may usher in a small outbreak?

　

As mentioned above, the lag of the epidemic may slow down the production of some head films, but at the same time, it will also bring more survival opportunities to some small and medium-sized films, which may be more obvious in 2021.

　

If we carefully review the coming year’s big screen, it is not difficult to find that Louis Koo, a model worker, is absent, which reflects the difficulties of the Hong Kong film industry in this year. However, with a one-year buffer period, next year, if it goes well, some Hong Kong films that have been suppressed for some time or whose production has been stagnant for some time will be released one after another.

　

This includes many Hong Kong films such as Searching for Qin, Fenglin Volcano, Anti-corruption Storm 5, money empire: The Battle of the Peak, Death Notice: The Dark Ones, The True Three Kingdoms, etc. starring Louis Koo. Perhaps at the moment, to some extent, Louis Koo’s hegemony actually represents the recovery of Hong Kong movies.

　Stills of Fenglin Volcano

　

In addition, there is Chen Musheng’s posthumous work "Anger Serious Case", and Hong Kong films such as "When the Wind Comes Again" directed by Weng Ziguang and starring Tony Leung Chiu Wai and Aaron Kwok are also worthy of attention.

　

On the other hand, we can see that there are many literary films in next year’s film list. Just like the other day, in the market which is colder than Beijing, the performance of the crime film "Calm Down" with literary temperament is still outstanding. In fact, since the film market recovered this year, many literary films have been selected for release.

　

Regardless of the economics behind this. In fact, with the expansion of the film market in recent years, there are many examples of literary films with high reputation, or genre films with literary temperament, such as "Heart Labyrinth" and "Roadside Picnic", which have achieved high returns. It was also after this that literary films gradually gained more volume in the market than before.

　

Next year, we can not only see some directors’ new works, such as Lou Ye’s Lanxin Grand Theatre, Jia Zhangke’s Swim Until the Sea turns Blue, and Cheng Er’s Unfamiliar. At the same time, we can also see some filmmakers’ first films, such as Chen Chong’s English, and Amanda’s Nostalgia. In addition, such as The Reunions of Dapeng and Wuhai of Zhou Ziyang have gained a good reputation in previous film festivals, which also made the film gain more audience expectations before screening.

　

　Stills of Lanxin Grand Theatre

　

It is worth mentioning that with the impact of the epidemic, changes in some industries are also accelerating, especially in the distribution mode of literary films. For example, this year’s film festival’s word-of-mouth work "Great! Teenager has chosen the way of combining online and offline distribution, and this situation may be more next year, which will also be a phenomenon worthy of attention in the future film market. Of course, this is not limited to literary films, but for the entire film market.

　

Generally speaking, in 2021, there will be many films worth looking forward to, including some new films by directors such as Zhang Yimou and Chen Kaige, including some crime films, some atypical comedies and some remakes. Perhaps they may not all be as great as the head films, but they may pass the quality test and bring more vitality and excitement to the film market after being released.

　

As far as the schedule is concerned, in addition to the large-scale Spring Festival, National Day and summer holidays, such as Valentine’s Day, May Day, Mid-Autumn Festival and even other atypical movie schedules, there may be more such small and medium-sized films stationed.

　

　Stills of Moses on the Plain

　

In fact, after the special year of 2020, the film industry is also adjusting itself in the process of change. On the one hand, the gradual withdrawal of some external funds has cooled the film investment, further shuffled the market, and made the really good content more valued, and filmmakers also know how to pay more attention to the creation of quality in order to get better returns; On the other hand, under the new policy situation and external environment, there will always be some new phenomena.

　

Of course, everything will remain the same. For the film market, what can really promote its continuous development and become bigger and stronger is that there is enough high-quality film supply and more marginal audiences are absorbed into the mainstream audience.

　

Under this circumstance, it is also crucial to start again in 2021. I am looking forward to these domestic films that are worth looking forward to, and I am looking forward to the light of the screen in 2021.

[car home Suzhou Preferential Promotion Channel] At present, preferential activities in Suzhou are under way, with the highest discount reaching 10,000 yuan and the lowest starting price of 101,700 yuan. If you are interested in this car, you may wish to click "Check the price of the car" in the quotation form to get a higher discount.

Xingrui’s exterior design is full of modernity and science and technology, and the front face adopts a family design language, showing a unique style. The front grille is decorated with penetrating chrome, and with sharp LED headlights, the whole front face looks very delicate and powerful. The body lines are smooth, and the waistline extends from the front to the rear, creating a dynamic visual effect. On the whole, the appearance design of Xingrui not only conforms to the modern aesthetic trend, but also has a sense of movement, which brings more driving pleasure to drivers.

Xingrui car has a body length of 4785mm, a body width of 1869mm and a body height of 1469mm, and a wheelbase of 2800mm, which provides good support for the interior seating space. The car’s side lines are smooth and dynamic. With 18-inch rims, the tyre size is 225/45 R18, showing a fashionable and steady style.

Xingrui’s interior design is based on fashion and technology. The center console is equipped with a 14.6-inch high-definition touch screen, which supports voice recognition control of multimedia system, navigation, telephone, air conditioner and skylight. The steering wheel is made of leather, which has the function of manual adjustment up and down, forward and backward, providing the driver with a comfortable grip and convenient adjustment. The seat material is a mix of leather and suede. The main driving seat supports front and rear adjustment, backrest adjustment, height adjustment (2-way) and lumbar support adjustment (4-way), and has heating and ventilation functions. It is also equipped with headrest speakers, which improves driving comfort. The co-pilot seat supports front and rear and backrest adjustment, and the rear seat has a proportional reclining function, which is flexible and changeable. In addition, the car is also equipped with USB and Type-C interfaces, with two interfaces in the front row and one interface in the back row, which is convenient for passengers to charge and connect devices.

Xingrui is equipped with a 2.0T engine with a maximum power of 175kW (238HP) and a maximum torque of 350Nm, providing abundant power output. Matching it is an 8-speed automatic manual transmission, which ensures a smooth shifting experience and smooth power transmission.

The owner of car home said that the atmospheric appearance and classic attractive interior layout of Xingrui won his heart, and the power of 2.0T190 horsepower fully met the daily driving needs. He mentioned that from picking up the car to the current total mileage of 2,800 kilometers, Xingrui has excellent handling performance, rock-solid body posture, accurate steering wheel and impressive sound insulation effect, whether commuting in urban areas or driving at high speed.

Model picture Basic parameter MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition Manufacturer’s guide price 67,900 77,900 72,900 82,900 Dealer quotation manufacturer Shanghai automotive group Shanghai automotive group Shanghai automotive group Shanghai automotive group grade small family car small family car small family car small family car Energy type petrol petrol petrol petrol Environmental protection standard Guo VI Guo VI Guo VI Guo VI Time to market 2020.11 2020.11 2020.11 2020.11 Maximum power (kW) 88 88 88 88 Maximum torque (n m) 150 150 150 150 engine 1.5L 120 HP L4 1.5L 120 HP L4 1.5L 120 HP L4 1.5L 120 HP L4 gearbox 5th gear manual CVT stepless speed change (analog 8-speed) 5th gear manual CVT stepless speed change (analog 8-speed) Length * width * height (mm) 4675*1842*1473 4675*1842*1473 4675*1842*1473 4675*1842*1473 Body structure 4-door 5-seat sedan 4-door 5-seat sedan 4-door 5-seat sedan 4-door 5-seat sedan Maximum speed (km/h) 185 one hundred and eighty  185 one hundred and eighty  Official 0-100km/h acceleration (s) – – – – Measured 0-100km/h acceleration (s) – – – 13.27 Measured braking at 100-0km/h (m) – – – 40.75 NEDC comprehensive fuel consumption (L/100km) 5.6 5.7 5.6 5.7 WLTC comprehensive fuel consumption (L/100km) – 6.5 – – Measured fuel consumption (L/100km) – – – 7.1 Vehicle warranty Three years or 100 thousand kilometers Three years or 100 thousand kilometers Three years or 100 thousand kilometers Three years or 100 thousand kilometers Warranty policy for the first car owner – – – – bodywork MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition Length (mm) 4675 4675 4675 4675 Width (mm) 1842 1842 1842 1842 Height (mm) 1473 1473 1473 1473 Wheelbase (mm) 2680 2680 2680 2680 Front track (mm) 1570 1570 1570 1570 Rear wheel track (mm) 1574 1574 1574 1574 Approach angle (). 15 15 15 15 Departure angle (degree) twenty twenty twenty twenty Body structure Sedan Sedan Sedan Sedan Door opening mode vertical hinged door vertical hinged door vertical hinged door vertical hinged door Number of vehicles (units) four four four four Number of seats (units) five five five five Tank volume (l) 45 45 45 45 Trunk volume (l) 401 401 401 401 Curb quality (kg) 1205 1260 1205 1260 Maximum fully loaded mass (kg) 1644 1699 1644 – engine MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition Engine model 15S4C 15S4C 15S4C 15S4C Displacement (mL) 1498 1498 1498 1498 Displacement (l) 1.5 1.5 1.5 1.5 Air intake form Natural inspiration Natural inspiration Natural inspiration Natural inspiration Engine layout Transverse position Transverse position Transverse position Transverse position Cylinder arrangement form L L L L Number of cylinders (each) four four four four Number of valves per cylinder (units) four four four four admission gear DOHC DOHC DOHC DOHC Maximum horsepower (Ps) 120 120 120 120 Maximum power (kW) 88 88 88 88 Maximum power speed (rpm) 6000 6000 6000 6000 Maximum torque (n m) 150 150 150 150 Maximum torque speed (rpm) 4500 4500 4500 4500 Maximum net power (kW) 84 84 84 84 Fuel form petrol petrol petrol petrol Fuel label No.92 No.92 No.92 No.92 Oil supply mode multipoint injection multipoint injection multipoint injection multipoint injection Cylinder head material aluminium alloy aluminium alloy aluminium alloy aluminium alloy Cylinder block material cast iron cast iron cast iron cast iron Environmental protection standard Guo VI Guo VI Guo VI Guo VI gearbox MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition Number of gears five eight five eight Gearbox type Manual gearbox (MT) Continuously variable transmission (CVT) Manual gearbox (MT) Continuously variable transmission (CVT) abbreviation 5th gear manual CVT stepless speed change (analog 8-speed) 5th gear manual CVT stepless speed change (analog 8-speed) Chassis steering MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition type of drive Precursor Precursor Precursor Precursor Four-wheel drive form – – – – Central differential structure – – – – Front suspension type mcphersonindependent suspension mcphersonindependent suspension mcphersonindependent suspension mcphersonindependent suspension Rear suspension type Torsion beam dependent suspension Torsion beam dependent suspension Torsion beam dependent suspension Torsion beam dependent suspension Type of assistance Electric booster Electric booster Electric booster Electric booster Car body structure Bearing type Bearing type Bearing type Bearing type Wheel braking MG5 2021 180DVVT Manual Youth Fashion Edition MG5 2021 180DVVT CVT Youth Fashion Edition MG5 2021 180DVVT Manual Youth Deluxe Edition MG5 2021 180DVVT CVT Youth Deluxe Edition Front brake type Ventilated disc Ventilated disc Ventilated disc Ventilated disc Rear brake type disc-type disc-type disc-type disc-type Parking brake type manual brake electrical parking brake manual brake electrical parking brake Former tyre size 205/55 R16 205/55 R16 205/55 R16 205/55 R16 After tyre size. 205/55 R16 205/55 R16 205/55 R16 205/55 R16 Spare tire specification Non-Full-Size Non-Full-Size Non-Full-Size Non-Full-Size