The Future of Movies (I)： Fully Immersed Audiences Become Stars

　 　 That is to say, the factors fed back from overseas markets will directly affect the decision-making direction of Hollywood filmmakers. "In the past, you should consider ‘ What’s the best story we can tell? ’ Then you start trying and sell the story. Now it’s different. Before the production begins, you have to consider how to make this story the most popular. " "walk among the tombstones" director and screenwriter Scott Frank said. According to Chris Silbermann, the partner of ICM, the content that is a hit must be "able to cross different cultures and languages".

　 　 As far as film types are concerned, the most popular movies for overseas audiences are action movies, fantasy movies and cartoons. "They are not much different from the films we made in the past, and these films will get more box office in the future," said Lorenzo di Bonaventura, the producer of Transformers 4, whose film earned $1.065 billion in the global market in 2014. Lorenzo believes that what these films have in common is that they provide an escape from reality for the audience.